Brand and packaging design that reflects the quality of your product.

Great products deserve packaging that does them justice. These service packages help you create a product brand that builds trust and customers recognize from the very first glance.

Package Process

This is how it works…

→ Project Phase 1

Onboarding

When we have received your enquiry, we will have a discovery call to get to know each other and to go over the details of the project. You will receive a project proposal to review based on our discussion and once it is approved, we will send over a contract for you to sign.

→ Project Phase 2

Strategy

Depending on your package, we will start off with a self-guided or expert-led brand workshop. During this phase, you will get clarity and finalize the strategy for your brand. This phase will be the foundation of our design work and it will guide the visual direction of your brand.

→ Project Phase 3

Direction

When we have received your strategy guidelines, we will start exploring the direction for your brand and create a proposal based on our research. We will have a direction proposal review meeting by the end of this phase, where you will be able to share your thoughts and feedback.

→ Project Phase 4

Design

For the following weeks, we will be in full-on design mode creating the visual identity for your brand. This phase also includes any revision rounds that are included in your package. We will work on finalizing your visual identity and final approval will take place by the end of this phase.

→ Project Phase 5

Add-ons

Once the visual identity is approved, we will move on to implementation and finalize the add-ons that are included in your package. Please note that the final content of the add-ons varies depending on the service package you have chosen for your project.

Offboarding

→ Project Phase 6

During our final week together, we will finalize the deliverables included in your package and then send them off to you for download. Before leaving the project behind us, we will ask you to fill out a project review to receive some valuable feedback on our journey together.

Said about us

“The best thing about the project was definitely Jenni and Victoria’s approachability and warm atmosphere. It felt so wonderful to be able to share my thoughts and wishes openly and feel that the other person is really listening and wants to understand. The look, feel and visuals created for the brand exceeded all my expectations.”

Reeta Nurminen – Serene Label Oy
“The brand contains everything that is important to me, but also something completely new. All my wishes came true, but in a way that was surprising to me. I could not have created something so clear and beautiful from my own sprawling thoughts. This is a great foundation to start building the company’s growth story on.”

Reeta Nurminen – Serene Label Oy
“Victoria managed to understand the needs of our fishing customers very well – she was in fact able to create completely new ideas that would make their purchasing decision easier. These ideas have since been picked up by other brands in the industry, including international companies operating on the global market!”

Nikolai Holttinen – Product Manager, Fishing
“Our goal was to renew and refresh the look of our fishing brand. For the product to be able to sell itself from the shelf, the product information and the quality perception of the packaging must be better than the competing product hanging on the neighboring hook. In this, Victoria succeeded better than we could have ever imagined!”

Nikolai Holttinen – Product Manager, Fishing

Package Options

Choose your adventure…

Each package is built around the same goal to create a bold and memorable brand experience. The difference is how deep we go and how much support you need along the way.

Brand & Packaging

Packaging
Essential!

Launch your product with packaging your feel proud to put on display.

Duration: 3–5 weeks

Best suited for: Starting businesses preparing to launch their first product and who are looking for a simple, but professional solution for their packaging.

What you get: A self-guided strategy process, an essential visual identity and print-ready packaging artwork that gives your product a professional starting point in a retail environment.

Strategy:
+ Brand Workshop (self-guided)
Visual Identity:
+ Logo Variations (wordmark and submark logo in color, black and white for print use)
+ Color Palette (semi-custom, CMYK and possible Pantone codes)
+ Typography Selections (primary and secondary typefaces from Google Fonts)
Guide:
+ Mini Style Guide (one-page document)
Packaging:
+ Print-ready Artwork Files (1–3 pcs)
Prior to Start Date / Onboarding:
+ Discovery call
+ Project proposal
+ Contract signing
(booking fee payment)
Project Week 1–2 / Strategy:
+ Brand workshop (self-guided)
+ Strategy guidelines creation
+ Strategy guidelines delivery
Project Week 2–3 / Direction:
+ Brand exploration
+ Direction proposal creation
+ Direction proposal review
(interim invoice payment)
Project Week 3–5 / Design:
+ Design work
+ Design review
+ Revision design work
+ Revision design review
+ Design approval
(final invoice payment)
Project Week 5 / Offboarding:
+ Finalizing deliverables
+ File downloads
+ Project review
Investment:
From 1 695 eur (+ VAT)
Payment Structure:
From 3 × 565 eur (+ VAT)

Brand & Packaging

Packaging
Explorer!

Produce packaging people recognize before they even read the label.

Duration: 4–7 weeks

Best suited for: Growing businesses who feel their products have outgrown their current packaging and want to enhance the shelf presence of their brand.

What you get: A self-guided strategy process, a focused visual identity and custom, print-ready packaging artwork that gets your product noticed and starts building recognition for your brand.

Strategy:
+ Brand Workshop (self-guided)
Visual Identity:
+ Logo Variations (wordmark and submark logo in color, black and white for print and digital use)
+ Color Palette (HEX, RGB, CMYK and possible Pantone codes)
+ Typography Selections (primary, secondary and accent typefaces)
+ Graphic Elements (textures, patterns, icons)
Guide:
+ Visual Style Guide (20+ page document)
Packaging:
+ Print-ready Artwork Files (1–3 pcs)
Prior to Start Date / Onboarding:
+ Discovery call
+ Project proposal
+ Contract signing
(booking fee payment)
Project Week 1–2 / Strategy:
+ Brand workshop (self-guided)
+ Strategy guidelines creation
+ Strategy guidelines delivery
Project Week 2–3 / Direction:
+ Brand exploration
+ Direction proposal creation
+ Direction proposal review
(interim invoice payment)
Project Week 3–5 / Design:
+ Design work
+ Design review
+ Revision design work
+ Revision design review
+ Design approval
(final invoice payment)
Project Week 5–7 / Add-ons:
+ Add-on design work
+ Add-on design review
+ Revision design work
+ Revision design review
+ Add-on design approval
Project Week 7 / Offboarding:
+ Finalizing deliverables
+ File downloads
+ Project review
Investment:
From 3 900 eur (+ VAT)
Payment Structure:
From 3 × 1 300 eur (+ VAT)

Brand & Packaging

Packaging
Experience!

Create a product brand that earns its place beside esteemed brands.

Duration: 7–10 weeks

Best suited for: Established businesses whose packaging has become one of their most valued brand touchpoints and who want to invest in a strategic brand.

What you get: A strategically developed product brand and packaging system that uncovers what makes you different and turns your product into the obvious choice amongst your competitors.

Strategy:
+ Brand Workshop (expert-led)
+ Brand Core (brand story, customer promise)
+ Brand Audience (target audience, ideal client profile)
+ Brand Differentiators (competitor analysis, unique selling propositions)
+ Brand Persona (personality, tone of voice)
Visual Identity:
+ Logo Variations (primary, secondary and submark logo in color, black and white for print and digital use)
+ Color Palette (HEX, RGB, CMYK and possible Pantone codes)
+ Typography Selections (primary, secondary and accent typefaces)
+ Graphic Elements (textures, patterns, icons)
Guide:
+ Brand Guidelines (40+ page document)
Packaging:
+ Print-ready Artwork Files (3–5 pcs)
Prior to Start Date / Onboarding:
+ Discovery call
+ Project proposal
+ Contract signing
(booking fee payment)
Project Week 1–3 / Strategy:
+ Brand workshop (expert-led)
+ Strategy guidelines creation
+ Strategy guidelines review
+ Strategy guidelines revisions
+ Strategy guidelines approval
Project Week 3–4 / Direction:
+ Brand exploration and research
+ Direction proposal creation
+ Direction proposal review
(interim invoice payment)
Project Week 4–8 / Design:
+ Design work
+ Design review
+ Revision design work
+ Revision design review
+ Design approval
(final invoice payment)
Project Week 8–10 / Add-ons:
+ Add-on design work
+ Add-on design review
+ Revision design work
+ Revision design review
+ Add-on design approval
Project Week 10 / Offboarding:
+ Finalizing deliverables
+ File downloads
+ Project review
Investment:
From 6 900 eur (+ VAT)
Payment Structure:
From 3 × 2 300 eur (+ VAT)

Get in touch with us

We would love to hear all about your wildest ideas!

Whether you’re launching a new product or have a groundbreaking business idea, we’d love to help bring it to life. Share a few details in the enquiry form, and we’ll get back to you shortly!

Q& Brand Studio
hello@qandbrandstudio.com
Business ID: 3465864-4